• We LOVE curly hair

  • Only the GOOD stuff

We LOVE curly hair

Shop Natural Hair Care

Only the GOOD stuff

Shop Natural Skin Care
Woman holding the Up North Naturals 8-oil Defining Gelly

A best-seller in our community

8-Oil Hair Gelly

Our 8-Oil Hair Gelly contains a blend of 8 essential oils to keep your natural curls, kinks, and waves well defined. This natural hair product does not contain alcohol, adds shine and bounce without leaving a flaky or dry finish, and provides all-day hydration. Apply to your hair in sections after washing and styling as usual for glossy, touchable curls. Use our hair gelly for a natural hold of your twist-out and up-dos.


Our Hair Care Product Line

Woman laughing with beautiful natural curly hair styled in an updo

Styling Products

Our hairstyling products contain natural ingredients to define your curls, add shine and moisture, and deliver a strong hold without a flaky finish for natural, healthy-looking hair. 

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Woman with naturally curly hair styled in a low bun

Cleansers & Conditioners

Our natural cleansers and conditioners gently purify and exfoliate scalps and hair follicles while detangling and boosting moisture levels to deliver soft, shiny curls and healthier hair overall.

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Woman with naturally curly hair with styled edges


Get everything you need with one of our bundles! These hair product kits are designed to help you achieve your desired results, from sleek styles, smooth edges to hydrated curls, in one convenient bundle.

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Portrait of Up North Naturals Founder Lisa Keizer


Lisa Keizer founded Up North Naturals in 2015 to create great hair products for herself and her family. Since then, Up North Naturals has grown, gaining customers across North America and overseas, and is now available at Target in the U.S.

We are committed to these principles: our love for naturally curly hair, the belief that all hair textures are beautiful, and the desire to use natural ingredients to maintain healthy hair. Our hair products are vegan and not tested on animals to deliver a better way to a great (curly) hair day.